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Even if you are an established business, you may need to improve your brand reputation or grow a new target market or demographic.
How to market your tourism business during the coronavirus crisis.
A strategy informed by thorough research is the first step, It allows you to identify what the market needs, who your customers are and who your competitors are.
It is usually difficult to rank on the first page of search engine results for many popular travel keywords. However, with great effort in researching the keywords, the website can rank high in Google search results. The most important step for targeting potential customers is to research the focus keywords. The keywords are targeted as such that they convert your traffic into bookings.
In regards to Tourism Marketing, SEO is the marathon and PPC is the sprint. Today, SEO is more important for tour and activity providers than ever before. Google is the first place a typical traveler’s journey will start with. Tourists use search engines to research destinations, accommodation, activities, transport, and tours. So basically if your company fails to appear on the first page of search results, you don’t exist to a potential customer. This is why it is important to show up in the top results pertaining to your offerings and brand.
If you want to gain quick traffic and conversions, Paid Advertising is your go-to. Good ROI however, can only be possible if it's done correctly or else you can end up paying a lot of money with no returns. Facebook, Instagram, and YouTube are the top three portals for paid advertising. So leave it to us and you are sorted!
Competitor analysis gives you a foundation to identify, plan and implement strategies for your products and services. It is a critical and integral element of your Tourism Marketing strategy. When serving a client, Raven DigiMark believes in Trust, Loyalty and Transparency above all. It brings forth affordability on the table in terms of Digital Marketing & Web Development Services around the globe.
When trying to establish your business, you may need to improve your brand reputation or grow a new target market or demographic. For this reason, we merge imagination with technology to help brands grow in this digital era. Find clarity in the chaos of a marketing landscape that’s getting more complex day by day.
With the use of unique SEO, Social Media and PPC strategies, we can build your brand’s reputation and profile. Don’t worry, we care about your product as much as you do.
With persuasion, conversion, and inspiration, great brand experiences are formed and built on a foundation of a brilliant strategic design. Be it Google Search Ads, Facebook Ads, organic social media, SEO, or E-mail marketing, we make sure all these elements combine together to create a cohesive strategy.
We drive potential customers towards booking your products, with unique Digital Marketing Techniques. Our main focus is on conversion - turning lookers into bookers.
